Product relations refer to the connections between different products on an e-commerce platform. By setting up product relations, you can suggest relevant products to your customers, which can help boost sales.
In this article, we will discuss how to configure product relations in Magento 2, one of the most popular e-commerce platforms.
Table of Contents
Understanding Product Relations
Before we dive into the process of configuring product relations in Magento 2, it is essential to understand the various types of product relations that you can set up. The following are the three main product relations that you can configure in Magento 2:
Up-sells: These are products that are similar to the customer’s current selection, but with higher prices. Up-sells can be used to promote premium versions of a product or to suggest other products that may be more suitable for the customer’s needs.
Cross-sells: These are products that are related to the customer’s current selection. Cross-sells can be used to suggest complementary products or to encourage customers to purchase additional items.
Related Products: These are products that are similar to the customer’s current selection but with lower prices. Related products can be used to suggest budget-friendly alternatives to customers.
Configuring Product Relations in Magento 2
Configuring product relations in Magento 2 is a straightforward process that can be completed in a few steps. The following is an overview of the process:
Navigate to the product page in Magento 2 where you want to set up product relations.
Scroll down to the Product Relations section.
Select the type of product relation that you want to set up (Up-sell, Cross-sell, or Related Products).
Click on the Add Products button to add products to the related products list.
Select the products that you want to add from the list of available products.
Click on the Save button to save your changes.
Setting Up Up-sells
Up-sells are products that are similar to the customer’s current selection but with higher prices. The following is a step-by-step guide on how to set up up-sells in Magento 2:
Navigate to the product page in Magento 2 where you want to set up up-sells.
Scroll down to the Product Relations section.
Select the Up-sells radio button.
Click on the Add Products button to add products to the up-sells list.
Select the products that you want to add from the list of available products.
Click on the Save button to save your changes.
Setting Up Cross-sells
Cross-sells are products that are related to the customer’s current selection. The following is a step-by-step guide on how to set up cross-sells in Magento 2:
Navigate to the product page in Magento 2 where you want to set up cross-sells.
Scroll down to the Product Relations section.
Select the Cross-sells radio button.
Click on the Add Products button to add products to the cross-sells list.
Select the products that you want to add from the list of available products.
Click on the Save button to save your changes.
Setting Up Related Products
Related Products are products that are similar to the customer’s current selection with lower prices. The following is a step-by-step guide on how to set up related products in Magento 2:
Navigate to the product page in Magento 2 where you want to set up related products.
Scroll down to the Product Relations section.
Select the Related Products radio button.
Click on the Add Products button to add products to the related products list.
Select the products that you want to add from the list of available products.
Click on the Save button to save your changes.
Conclusion
Configuring product relations in Magento 2 is a simple process that can help boost your sales by suggesting relevant products to your customers. By following the steps provided in this article, you can set up up-sells, cross-sells, and related products in Magento 2 and create a more personalized shopping experience for your customers.