Starting an eCommerce store is a challenging task, and choosing the right eCommerce platform can be even more daunting. Two of the most popular eCommerce platforms available today are Shopify and BigCommerce. Both platforms have their own unique set of features and advantages that make them suitable for different businesses.
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Overview of Shopify
Shopify is a popular eCommerce platform that has been around since 2006. Over the years, it has grown from a simple online store platform into a comprehensive eCommerce solution that offers a wide range of features and integrations.
Shopify is easy to use and offers a straightforward setup process. It has a user-friendly interface that makes it easy for beginners to start their store. Shopify offers several features such as inventory management, order fulfillment, payment processing, and analytics.
Overview of BigCommerce
BigCommerce is an eCommerce platform that offers many of the same features as Shopify. It has been around since 2009 and has grown over the years to become one of the most popular eCommerce platforms today. BigCommerce is designed to help businesses grow by providing them with a scalable, powerful eCommerce platform.
BigCommerce is user-friendly, and like Shopify, it offers an easy setup process. It has a wide range of features such as inventory management, order fulfillment, payment processing, and analytics. BigCommerce also provides various customization options and offers a wide range of integrations with third-party applications.
Comparison of Features
When deciding between Shopify and BigCommerce, it’s essential to consider the features each platform offers. Here’s a comparison of some of the most important features of both platforms:
Ease of Use
Both Shopify and BigCommerce are user-friendly and offer a straightforward setup process. However, Shopify is slightly easier to use than BigCommerce. Shopify has a more intuitive interface, making it easier for beginners to navigate.
Customization
BigCommerce offers more comprehensive customization options than Shopify. With BigCommerce, you can customize your store’s design and functionality to a greater extent. However, Shopify offers several customizable themes that make it easier to customize your store.
Payment Processing
Both Shopify and BigCommerce offer a wide range of payment processing options. However, Shopify offers more payment processing options than BigCommerce. Shopify also doesn’t charge any transaction fees if you use their payment processor, Shopify Payments.
Integrations
Both Shopify and BigCommerce offer several integrations with third-party applications, such as accounting software and marketing tools. However, BigCommerce offers more integrations than Shopify.
Marketing Features
Shopify offers several marketing features, such as abandoned cart recovery and email marketing. BigCommerce also offers similar marketing features alongside some additional features like customer segmentation and product reviews.
Pricing
The pricing structure of Shopify and BigCommerce varies depending on the plan you choose. Here’s a comparison of the pricing structure of both platforms:
Shopify
- Basic Shopify: $29 per month
- Shopify: $79 per month
- Advanced Shopify: $299 per month
BigCommerce
- Standard: $29.95 per month
- Plus: $79.95 per month
- Pro: $299.95 per month
Shopify’s basic plan is slightly cheaper than BigCommerce’s standard plan. However, BigCommerce’s Plus plan offers more features than Shopify’s regular plan.
Conclusion
Choosing the right eCommerce platform for your business depends on several factors. Both Shopify and BigCommerce offer a wide range of features that make them suitable for different businesses.
Shopify is an excellent option for beginners who need an easy-to-use platform with a simple interface. On the other hand, BigCommerce is a better choice for businesses that need a scalable platform with more comprehensive customization options.
Ultimately, when choosing between Shopify and BigCommerce, it is important to consider the specific needs of your business and choose the platform that offers the most appropriate features and pricing.