Are you looking to set up wholesale pricing on your WooCommerce store? Wholesale pricing can be a great way to incentivize customers to purchase in bulk and attract new business.
Here is a step-by-step guide on how to set up wholesale pricing on your WooCommerce store:
Table of Contents
Step 1: Determine Your Wholesale Pricing Strategy
Wholesale pricing can take many forms, so it’s important to decide on a strategy before you begin configuring your store. Some common wholesale pricing strategies include:
- Tiered pricing: Offer different price breaks based on the quantity purchased. For example, $10 per item for up to 10 units, $9 per item for 11-20 units, and $8 per item for 21 or more units.
- Percentage discount: Offer a flat percentage discount off the regular price. For example, 20% off all orders over $1,000.
- Fixed pricing: Offer a fixed price for bulk orders, regardless of quantity. For example, $500 for a case of 50 items.
Consider which strategy will work best for your business and create a plan for how you will implement it.
Step 2: Install A WooCommerce Wholesale Plugin
There are plenty of WooCommerce plugins that are specifically designed to help set up wholesale pricing on your WooCommerce store. Some of the most popular options include:
- Wholesale Suite: A comprehensive set of tools specifically designed for WooCommerce wholesale pricing. It includes options for hiding prices for non-wholesale customers, custom pricing, and tiered pricing.
- WooCommerce Wholesale Prices: A lightweight and easy-to-use plugin that allows you to set wholesale prices for products on your store. It also includes options for hiding prices and controlling access to wholesale pricing.
- Wholesale For WooCommerce: A plugin that allows you to set up different price levels for different customers or customer groups. It also includes options for minimum order quantities and promotions.
Choose a plugin that suits your needs and install it on your WooCommerce store.
Step 3: Set Up Wholesale Pricing
Once you have installed your chosen WooCommerce wholesale plugin, it’s time to set up your wholesale pricing.
Here are some general steps to follow:
- Navigate to your WooCommerce settings page and look for the “Wholesale” or “Pricing” tab depending on your plugin.
- Choose the product or products you want to set up wholesale pricing for.
- Select your pricing strategy (tiered, percentage, or fixed pricing).
- Set your wholesale prices and quantity breaks according to your pricing strategy.
- Choose which customer groups can access wholesale pricing.
- Save your changes.
Step 4: Test Your Wholesale Pricing
It’s important to test your wholesale pricing to make sure it’s working properly. Here are some steps you can take:
- Create a wholesale account or login if your plugin features the option.
- Add a test product to your cart and check that the wholesale pricing is applied correctly.
- Test different quantities and price breaks to ensure they are applied correctly.
- Make any necessary adjustments based on your testing.
Wholesale pricing can be a great way to incentivize customers to purchase in bulk and attract new business. By following these steps, you can easily set up wholesale pricing on your WooCommerce store using a wholesale plugin.