How To Integrate Your Shopware Store With Facebook Shop

Push Cart and a White Paperbag

With the growing popularity of online shopping, having a Facebook shop for your business can provide a significant boost to your sales. It allows you to showcase your products to over 2.7 billion monthly active users on Facebook. Integrating your Shopware store with Facebook shop can help you reach a wider audience and manage your sales more efficiently. In this article, we will guide you through the process of integrating your Shopware store with Facebook Shop.

Step 1: Set up a Facebook Business Page

To set up your Facebook shop, you first need to create a Facebook business page. If you already have a business page, skip this step. Here are the steps to create a Facebook business page:

  1. Log in to your Facebook account.
  2. Click on the “Create” button on the top right corner of the screen.
  3. Select “Page” from the options.
  4. Choose the type of page that suits your business, provide the necessary information and click “Create Page”.

Step 2: Install the Facebook Shop Plugin

After creating a Facebook business page, the next step is to install the Facebook Shop plugin on your Shopware store. The plugin enables you to sync your products with Facebook Shop and manage your orders from your Shopware dashboard. Here’s how to install the plugin:

  1. Log in to your Shopware store admin panel.
  2. Navigate to the Plugin Manager and click “Add Plugin.”
  3. Search for the “Facebook Shop” plugin and install it.
  4. Once the installation is complete, activate the plugin and configure the settings.

Step 3: Connect Your Shopware Store to Facebook

After installing the Facebook Shop plugin, the next step is to connect your Shopware store to Facebook. Here are the steps to follow:

  1. Log in to your Facebook account and go to your business page.
  2. Click on the “Shop” tab in the left-hand menu.
  3. Choose where your business is based and select the currency you use.
  4. Read and accept the Seller’s Agreement.
  5. Click on “Connect to Shopware” and enter your Shopware store URL and API credentials.
  6. Click “Save” and wait for the products to sync.

Step 4: Add Products to Your Facebook Shop

Once your Shopware store is connected to Facebook Shop, the next step is to add your products to the shop. You can either add them manually or import them using the Facebook Catalog Manager. Here’s how:

Manual Product Insertion

  1. Go to your Facebook business page and click on the “Shop” tab.
  2. Click on “Add Product” and enter the product details such as name, description, price, and images.
  3. Click “Save” and repeat the process for other products.

Importing Products using Catalog Manager

  1. Log in to your Facebook Business manager account.
  2. Go to the “Catalogs” tab and click on “Create Catalog.”
  3. Choose the type of catalog you want to create and follow the prompts.
  4. Choose the products you want to add to the catalog and upload them.
  5. Return to your Facebook Business page and go to the “Shop” tab.
  6. Click on “Add Product” and select “Import from Catalog.”
  7. Choose the catalog you created and select the products you want to add to your shop.

Step 5: Manage Orders

Once your products are live on Facebook Shop, you can manage your orders directly from your Shopware dashboard. Here’s how:

  1. Log in to your Shopware admin panel.
  2. Open the Facebook Shop plugin and go to the “Orders” tab.
  3. View and manage your orders and mark them as “Processed” or “Shipped.”
  4. Once you have shipped the product, enter the tracking details and mark the order as “Completed.”

Conclusion

Integrating your Shopware store with Facebook Shop can offer your business a significant boost in visibility and sales. By following the steps above, you can easily set up your Facebook shop and start selling your products to over 2.7 billion monthly active Facebook users. Remember to keep updating your products and optimizing your Facebook shop to improve your sales and grow your business.

Scroll to Top