As an online merchant using Magento 2, you want to offer a seamless experience to your customers. One of the ways you can do this is by enabling them to easily repeat their previous orders. This feature not only saves time for the customer but also helps to increase your sales by encouraging repeat purchases. Magento 2 comes with a built-in functionality for repeating orders, and in this article, we’ll guide you through the steps to successfully implement it.
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Enable Order Reorder Functionality
The first step to allowing customers to repeat their previous orders is to enable the ‘reorder’ functionality in Magento 2. This can be done by following these simple steps:
- Log in to your Magento 2 admin panel.
- Click on Stores from the main menu.
- Under Settings, click on Configuration.
- In the left-hand menu, click on Sales and then Reorder.
- Select ‘Yes’ in the Enabled field.
- Save the configuration.
By enabling the reorder functionality, you have made it possible for customers to re-purchase items from their previous orders.
How to Repeat an Order in Magento 2
Now that you have enabled the reorder functionality, let’s take a look at how to actually repeat an order in Magento 2.
- Log in to your Magento 2 storefront as a customer.
- Click on My Account from the top menu and then select My Orders.
- Find the order that you want to repeat and click on the ‘Reorder’ button next to the relevant order.
- You will be taken to the shopping cart page where you can make any necessary modifications to the order such as quantity, product options, and shipping address.
- Once you’re happy with the order, click on the ‘Proceed to Checkout’ button.
- Follow the checkout process as usual by completing the shipping and payment information.
- Review your order details and click on the ‘Place Order’ button.
Your repeat order will be automatically processed, and you will receive a confirmation email once the order has been successfully placed.
Considerations to Keep in Mind
There are a few things that you should keep in mind when implementing the reorder functionality in your Magento 2 store.
Firstly, not all orders can be repeated. Orders with out-of-stock items or products that have been deleted from your store cannot be re-ordered. Make sure that you are aware of any stock issues before enabling the functionality to prevent any disappointment for your customers.
Secondly, it’s important to highlight the reorder functionality to your customers. You can do this by adding a ‘Repeat Order’ button to your storefront and creating a specific page that explains how the functionality works.
Lastly, it’s worth noting that the reorder functionality may not work correctly if you have made any changes to the catalog or products since the original order was placed. Make sure you have a contingency plan in place in case a customer encounters any issues while trying to reorder.
Conclusion
Enabling the reorder functionality in Magento 2 can help you to offer a seamless experience to your customers and encourage repeat purchases. By following the steps outlined in this article, you can easily implement the functionality for your customers, and make it a breeze for them to re-order their favorite products. Keep in mind the considerations we mentioned, and you’ll be on your way to increasing sales and satisfaction among your customers.