How To Use Magento 2 Product Categories And Subcategories

Table of Contents

Introduction

Product categorization is an essential task for any ecommerce website. It helps customers find products quickly and easily. Magento 2, one of the most popular ecommerce platforms, offers a powerful and flexible category management system that allows merchants to create categories and subcategories.

In this article, you’ll learn how to use Magento 2 product categories and subcategories effectively to improve your online store’s user experience and increase sales.

Setting Up Categories And Subcategories

Before you can start organizing your products, you need to set up categories and subcategories. You can do this in the Magento 2 admin panel by following these steps:

1. Go to Products > Categories.
2. Click on Add Root Category to create the main category.
3. Fill in the required fields, such as category name, description, and URL key.
4. Save the category.

After creating the main category, you can add subcategories under it by clicking on it and then clicking on Add Subcategory.

Organizing Products Into Categories And Subcategories

Once you’ve set up your categories and subcategories, you can start organizing your products by assigning them to the appropriate categories. Here’s how:

1. Go to Products > Catalog.
2. Select the product(s) you want to assign to a category.
3. Click on Actions > Update Attributes.
4. Go to the Categories tab and select the category or subcategory that applies to your product.
5. Save the changes.

You can also assign products to categories in bulk by following these steps:

1. Go to Products > Catalog.
2. Select the product(s) you want to assign to a category.
3. Click on Actions > Update Attributes.
4. Go to the Categories tab and select the category or subcategory that applies to your product.
5. Save the changes.

Best Practices For Organizing Categories And Subcategories

To ensure that your online store is easy to navigate and uses a logical category structure, here are some best practices to follow when organizing categories and subcategories.

Keep Your Category Structure Simple

One of the biggest mistakes merchants make is creating too many categories and subcategories. This can lead to confusion and overwhelm for customers. Keep your category structure simple and intuitive.

Use Descriptive Category Names

Category names should be descriptive so that customers can easily understand what products are in each category. Avoid using vague or unclear category names that could lead to confusion.

Limit The Number Of Subcategories

Having too many subcategories under a single category can lead to a confusing user experience. Limit the number of subcategories to five or fewer.

Use Hierarchy To Create Parent-Child Relationships

Use hierarchy to create parent-child relationships between categories and subcategories. This helps customers understand how products are related and makes it easier for them to navigate through your store.

Use Filters To Narrow Down Search Results

Use filters to help customers narrow down their search results within a category. This makes it easier for them to find the exact product they’re looking for.

Conclusion

In conclusion, Magento 2’s product categorization system is an essential tool for any ecommerce merchant. By following the best practices outlined in this article, you can create a streamlined and intuitive navigation experience for your customers. Take the time to organize your categories and subcategories, and you’ll see an improvement in your online store’s user experience and sales.